About Erica Cenci


I am a professional coach who works with current and former athletes as they transition throughout the various stages of their athletic careers. I also specialize in student-athlete development and athlete career development. 

As a prior NCAA Division I athlete (Captain of the Purdue Women's Swim & Dive Team, NCAA Division I Championships Qualifier and Big Ten Finalist), I understand the difficulties that come with trying to balance an athletic career with the demands of life (work, school, family, etc.). I also understand the potential complexities that surface while transitioning to life after your athletic career has concluded.

With the combination of my personal athletic experience, coaching expertise, professional career expertise and support, I work with my clients to create custom programs to help them reach their goals, develop skillsets and succeed -- in athletics and in life. These strategies are successful for student-athletes and elite athletics, as well as recent college graduates. I also work with coaches, teams and military members and their families.

I received a degree from Purdue University and an ACTP certificate in Professional Coaching for Life & Work from the University of California Davis. I am also an Associate Certified Coach (ACC) at the International Coach Federation (ICF) and a Certified Daring Way™ Facilitator (CDWF) for The Daring Way™ based on the research of Dr. Brené Brown. Currently, I am also finishing my master's degree at the University of Washington in Intercollegiate Athletics Leadership.

I utilize my ten years of expertise in branding, social media and public relations to help individuals craft their own unique brand, messaging and stories to effectively reach their target audiences (whether that’s a future employer, a group of customers or another business). My experience working with small businesses and large, national brands in the consumer goods, technology, finance and non-profit industries has helped build major brands including Sexy Hair Concepts, The Toro Corporation, Progressive Insurance, ShareBuilder, ING Direct, Amazon.com, Cargill, Gold’s Gym, and Picnik.com (which was acquired by Google). 

About Cenci Coaching & Consulting

Cenci Coaching & Consulting has been offering personal and professional coaching services, as well brand, social media marketing and public relations services since 2011. 

"Go confidently in the direction of your dreams. Live the life you have imagined." -- Henry David Thoreau